Given that social media has become an integral component of the political process during a time of dramatic polarization, there is a concern that the digital world has become a means to filter out opposing opinions from one’s personal online universe – creating an “echo chamber" (West and Karsten, "Inside The Social Media Echo Chamber").
If you are an average American with access to the internet, you consume a big portion of your news through Social Media — 62% of us get news this way. Facebook’s news feed is now the primary driver of traffic to news sites (Rose-Stockwell, "How We Broke Democracy").